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Bedrock Strength


Get Buff, Develop Boundless Energy, and Build an Unshakeable Foundation of 360-Degree Strength



Get Buff, Develop Boundless Energy, and Build an Unshakeable Foundation of 360-Degree Strength

Completely change the way your body looks, feels, and functions in 12 short weeks.

Imagine it’s Monday afternoon around 4 p.m. and you’ve been stuck at your desk for the past eight hours.Once again, your day hasn’t gone as planned. You planned to exercise today. You may even have brought your workout clothes with you to duck into the gym on your lunch break, but a long-winded conference call and an impromptu concept session with your boss kept you working straight through.

Your energy is low because you’re running on fumes, your always-achy back and shoulders hurt from sitting all day, and the truth is, you weren’t all that jazzed to train in the first place because you know you’ll just be doing the same tired activities you’ve been doing sporadically for what feels like forever. You’ve been spinning your wheels, and it’s reflected in the way you look and feel.

You’ve noticed that days like this have become more the rule than the exception to it, and you feel an overwhelming desire to break out of your rut, to bust out from behind your desk. You’re desperate to look and feel better…but HOW? 

My name is JVB, and some version of this story has been recounted to me by literally hundreds of people the first time they walk through the door of our gym, the Movement Minneapolis. Some have never picked up a weight or exercised (on purpose) before, while others used to be college-level athletes. Most fall somewhere in between. Regardless of their background, many of them — and very probably you, too — have one or more of these things in common:

  • Because of heavy work demands, they spend a LOT of time sitting at their desks, hunched over their computers, thus altering their posture outside of the office, too.
  • IF they’ve managed to stick with an exercise routine— whether it be running or group exercise classes at their local gym—they’re experiencingstalled-out progress, boredom, or niggling bodily pains.

My heart goes out to these people, because I know how easy it is to get caught up in the familiar and stick with what you know, even when it’s grown stale. That was me once, a long time ago. (But more on that in a little bit.)